



What’s so special about February 18th? It’s Cloth Day—a movement, a mission and a reminder to rethink cloth beyond just a basic necessity. Clothes are not just about fashion; they are a catalyst for change. They ignite dignity, create employment, and foster sustainability.
For over 25 years, Goonj has championed the extended shelf life of cloth—contributing to climate resilience, sustainable development, and livelihoods at the grassroots level.














Explore how old textiles spark innovation and empowerment
Innovating Relief: Turning Disaster into Opportunity
In flood-ravaged Bihar, discarded relief materials sparked a revolution—Sujni-making. By creating quilts that not only provided comfort but also livelihoods. Disaster relief isn’t just about aid—it’s about resilience and rebuilding life with dignity!

Disaster Relief: Beyond Myths, Towards Dignity
Disasters don’t just destroy homes—they shatter lives. Relief isn’t about handouts; it’s about respect, relevance, and rebuilding with dignity. From meaningful aid to long-term rehabilitation, it’s time we rethink disaster response with those who live through it!


Your contributions and the determination of countless communities have led to incredible transformations. Explore stories of resilience and innovation—where under utilised fabric becomes a lifeline.
Explore Our Stories of Change

Weaving Hope: How Old Cloth is Creating New Futures
From under-utilised cloth to dignified livelihoods—families in Moradabad are weaving hope, one thread at a time. What was once discarded is now transforming lives!

Breaking the Silence: Menstruation Beyond Myth
Menstruation isn’t just a “woman’s issue”—it’s a reality shaped by taboos, health gaps, and unseen struggles. From makeshift bathing spaces to life-threatening neglect, millions face silent hardships. It’s time to listen, act, and redefine dignity!

Beyond Landfill: Rethinking Cloth & Sustainability
Sanitary waste is an invisible crisis—millions of non-biodegradable pads are choking our landfills. Goonj’s MY Pad is rewriting the narrative, turning under-utilised cloth into a sustainable solution while breaking menstrual taboos. It’s time to choose dignity and sustainability!

New Beginnings with Dignity & Love
For families struggling to afford wedding essentials, Goonj’s Wedding Kits turn dreams into reality. From beautiful bridal wear to cherished memories, these kits ensure that every couple starts their journey with dignity, not debt.

From Liquor to Livelihood: A Village’s Bold Choice
In Bihar’s Champaran, women once bound to liquor-making for survival are now stitching dignity into their lives. Through Sujni-making, they’ve traded easy money for respect, proving that given the right choices, communities can rewrite their own futures!


12,000,000 + kgs of textile waste saved from landfills

9,000,000+ Cloth pads for empowering women

1,000,000 + person-days of employment created

96,000 + community led rural development projects implemented

2,000,000 + jholas made from upcycled cloth
*Data figure from 2014 to 2024
You can learn more about Goonj Initiatives








