Cloth Day is more than just an event—it’s a movement, a mission, and a reminder to rethink cloth beyond its basic necessity. It’s a revolution that starts with just one piece of cloth and extends to social development projects, circular economy initiatives, disaster relief, menstrual hygiene support, financial opportunities, and more.

When is Cloth Day observed?

Cloth Day is observed on 18th February. While this date marks Goonj’s anniversary, we are dedicating it to something deeper—recognizing the immense impact cloth can have on people’s lives and communities.

Why is it essential to recognize Cloth Day?

Clothes are not just about fashion; they are a catalyst for change. They ignite dignity, create employment, and foster sustainability. For over 25 years, Goonj has championed the extended shelf life of cloth—contributing to climate resilience, sustainable development, and grassroots livelihoods.

Where will Cloth Day be celebrated?

Cloth Day will be observed in all Goonj offices and collection camps across India.

Who can participate in Cloth Day?

Everyone is a part of Cloth Day! Whether as an individual, a community, or an organization—your participation matters.

How can stakeholders get involved?

At Goonj, we transform clothes into opportunities—providing warmth, creating employment, and restoring dignity. Every piece of fabric counts. Stakeholders can engage by: - Organizing a Collection Camp: Set up a collection point near homes, offices, or community spaces. - Engaging Schools & Colleges: Inspire students and institutions to run awareness campaigns and participate. - Joining the Celebration: Attend events at Goonj centers across India. - Spreading the Word: Talk to at least two friends about Cloth Day and encourage them to contribute. - Leveraging Social Media: Share thoughts and testimonials through short videos to encourage participation.

‘Valuing the many possibilities of Cloth’

and much more…

International Cloth Day, 18th February, is about valuing and celebrating cloth in the world. Worldwide Cloth is mentioned as a basic need – among Food, Cloth and Shelter (roti, kapda aur makaan) Yet today, cloth is often seen only through the lens of fashion, trends, or waste. Cloth Day is about noticing cloth in our everyday lives— the people, effort, and resources behind it and the possibilities it offers.

18th February is Goonj’s Founding Day and we dedicate this day to bringing more light to the humble piece of cloth which opened up a world of insights and learnings about cloth and material and its possibilities.

A Day That Belongs to Everyone

Cloth Day is an open, decentralised, people-led celebration. Individuals, communities, institutions, schools, collectives, corporates, for-profits, non-profits across India and across the world are invited to be part of it. Because cloth shows up differently in different lives—and every story matters.

Explore how old textiles spark innovation and empowerment

Take Cloth Day Pledge

On Cloth Day, make a simple
promise — to value cloth, pass
it on responsibly, and support
systems where surplus cloth
becomes dignity, opportunity,
and climate action.

Share and celebrate

stories of cloth and
joy, dignity,
protection, income,
opportunities.

Spread the word

create convenings and
events to bring together
people and encourage a
dialogue around how cloth
is more and can do more..

Go Viral on social media

with your cloth day
posts, videos, stories,
reflections.Don’t forget
to tag #ClothDay
#ICanBeMore

CLICK HERE

TO TAKE PLEDGE

HERE →

Explore how old textiles spark innovation and empowerment

Innovating Relief: Turning Disaster into Opportunity

In flood-ravaged Bihar, discarded relief materials sparked a revolution—Sujni-making. By creating quilts that not only provided comfort but also livelihoods. Disaster relief isn’t just about aid—it’s about resilience and rebuilding life with dignity!

Impact Story

More Than Just Cloth: Menstruation with Dignity

For millions of women, a simple piece of cloth is the difference between dignity and distress. From using old rags to borrowing fabric, the struggle for menstrual hygiene is real. It’s time to shift the narrative—menstruation isn’t a women’s issue, it’s a human one!

Impact Story

More Than Just Cloth: Menstruation with Dignity

Impact Story

Disaster Relief: Beyond Myths, Towards Dignity

Disasters don’t just destroy homes—they shatter lives. Relief isn’t about handouts; it’s about respect, relevance, and rebuilding with dignity. From meaningful aid to long-term rehabilitation, it’s time we rethink disaster response with those who live through it!

Impact Story

Your contributions and the determination of countless communities have led to incredible transformations. Explore stories of resilience and innovation—where under utilised fabric becomes a lifeline.

Explore Our Stories of Change

Weaving Hope: How Old Cloth is Creating New Futures

From under-utilised cloth to dignified livelihoods—families in Moradabad are weaving hope, one thread at a time. What was once discarded is now transforming lives!

Breaking the Silence: Menstruation Beyond Myth

Menstruation isn’t just a “woman’s issue”—it’s a reality shaped by taboos, health gaps, and unseen struggles. From makeshift bathing spaces to life-threatening neglect, millions face silent hardships. It’s time to listen, act, and redefine dignity!

Beyond Landfill: Rethinking Cloth & Sustainability

Sanitary waste is an invisible crisis—millions of non-biodegradable pads are choking our landfills. Goonj’s MY Pad is rewriting the narrative, turning under-utilised cloth into a sustainable solution while breaking menstrual taboos. It’s time to choose dignity and sustainability!

New Beginnings with Dignity & Love

For families struggling to afford wedding essentials, Goonj’s Wedding Kits turn dreams into reality. From beautiful bridal wear to cherished memories, these kits ensure that every couple starts their journey with dignity, not debt.

From Liquor to Livelihood: A Village’s Bold Choice

In Bihar’s Champaran, women once bound to liquor-making for survival are now stitching dignity into their lives. Through Sujni-making, they’ve traded easy money for respect, proving that given the right choices, communities can rewrite their own futures!

More Impact Story